Ambassador Developments (Park Quadrant) Ltd
The missing piece of a 19th century masterplan in Glasgow, envisioned by architect Charles Wilson in 1851, is finally being realised with the development of some of the most luxurious homes in the country.
Park Quadrant Residences will showcase 98 apartments and duplexes, as well as an exquisite penthouse collection.
Our integrated Marketing, PR, Design and Digital campaign has included the development of hyper realistic CGI video fly-through footage, and has led to impressive results.
Park Quadrant Residences has featured in all major Scottish national and relevant local print, online and social media outlets. Digital adverts were viewed across multiple platforms, driving visitors back to the website, leading to over 15,000 website sessions. The campaign has resulted in more than 700 buyer enquiries within the first two months following launch.
BIG Partnership devised an all-encompassing strategy to deliver key messages, relating to the launch of Park Quadrant, to a highly niche target audience. Using a variety of channels, their creative ideas and attention to detail resulted in a high volume of enquiries, smashing our target within the first two months. Most importantly, BIG Partnership ensure that all activity is extremely measurable, allowing us to clearly see the return on investment and effectiveness of each campaign. Their advice and support over the past four months has been central to the success of the launch of Park Quadrant Residences. ”
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