Maria Vardy

Maria helps ambitious organisations turn commercial strategy into stronger marketing, better customer experiences and sustainable growth.

She brings more than 30 years’ experience in agency leadership, business ownership and board advisory roles, working with brands including HSBC, first direct, Sky, Specsavers and Center Parcs. Her experience spans brand strategy, integrated marketing, digital transformation and organisational change.

At BIG, Maria works with our leadership and specialist teams to sharpen strategy, challenge assumptions and turn ambitious thinking into practical action that delivers measurable value for clients.

Outside work, she is a committed live-music fan who attended more than 50 gigs and festivals last year.