Our team / Rob McCann

Rob McCann

Rob helps brand clients turn multi-channel and digital strategy into measurable commercial growth.

With over 20 years in integrated and digital marketing, he has led major campaigns for organisations including ADT, Halfords, Story Homes, Jewson and the NHS. His expertise spans digital and multi-channel strategy, and he has built and grown teams of agency specialists to deliver work that performs for clients at scale.

As a director at BIG, Rob is responsible for delivering results for his own clients while working with the rest of the board to drive the agency’s wider growth.

Outside work, he’s a lifelong Preston North End fan, kept equally busy by his two dogs.

Expertise: Business growth · Multi-channel strategy · Integrated thinking

Talk to Rob about turning multi-channel and digital strategy into growth, or building integrated campaigns that deliver results.